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Atwater brews beer developed by AI

📅 Date:

✍️ Author: Alex Parker

🏭 Vertical: Beverage

🏢 Organizations: Molson Coors


Atwater Brewery this week tapped its Artificial Intelligence IPA, an India Pale Ale whose recipe was developed by a popular new AI chatbot that’s turning heads for its intelligent responses to questions or prompts.

“It’s cool for us, as a Detroit brewery, in a city that’s known for innovation, to develop something so interesting for our beer,” says Katy McBrady, Atwater’s president, adding that AI can only get the beer so far. “There is no replica for our creative brewers and the human touch you need to brew craft beer.”

Read more at Beer & Beyond