Assembly Line

A French Sneaker Maker Grapples With How to Bring Production Home


Author: Trefor Moss

Topics: Reshoring

Vertical: Apparel

Organizations: Salomon

After 15 years of manufacturing entirely in Asia, French sportswear firm Salomon SAS, eager to cut emissions and reduce bottlenecks, decided it was time to start making its signature sports shoes at home. The challenge, in a country where shoemaking died out years ago, was how to build the necessary supply chain.

Read more at Wall Street Journal (Paid)